FREE. New Jeni's In Venice Scooping Pro Bono Next Week. And Giving To Charity This Weekend.

Jeni's, the beloved Buckeye State ice creamery, quickly made a name for itself via their initial LA offering, a milky white Los Feliz location. Naturally, eastside presence established, they're flocking west. Last week they opened their second LA location via a floor-to-ceiling windowed, 1400 square foot, breezy Venice shop in the heart of the suddenly vibrant Rose Avenue. 

Serving favorites like Brambleberry Crisp, Salted Peanut Butter With Chocolate Flecks and (my personal fave - GET. THIS. SHIT.) Gooey Butter Cake, the new Venice Jeni's is open daily 11 am-11 pm. As a sweet bonus to celebrate the opening, next Thursday, February 9th, the shop's namesake, Jeni Britton Bauer, will be in house, scooping FREE from 7 pm until close. One free scoop in cup or cone, per person, and the first 50 people receive a swag bag. Take advantage.

Also, if you can't make it next week, I suggest you stop by either the Venice or Los Feliz location this Saturday, 2/4. In observance of a real holiday called International Ice Cream for Breakfast Day, both will open early at 9 am; and until 12 pm, Jeni's will be donating ALL proceeds to local non-profits. So you're pretty much getting your ice cream (for breakfast) and eating it too.

Or go both days. Like I probably will. 

Photo via Caroline Juen.